| ng those factors, a lightning strike is far and away | | | | hardware containing it. The surge might occur during |
| the most damaging, but also dangerous are things like | | | | the disturbance, during operation of the equipment, |
| accidental contact with power lines by repair trucks | | | | and/or when power is restored. Destructive power |
| and other vehicles or even by animals. When power | | | | surges can occur on any line running into your office - |
| to a computer is disrupted, there frequently is a | | | | including AC power lines, telephone lines, and coaxial |
| surge of current that can, in a nanosecond, | | | | cable lines. One way or another, that means your |
| completely destroy a database. | | | | servers - and all data backed up on them - are at |
| Long ago, the successful sale of whatever widgets a | | | | risk. |
| company offered wasn't much affected one way or | | | | A simple "surge protector" strip affords only the |
| another by weather. In today's electronic business | | | | most minimal protection. For one thing, their |
| world, though, violent weather can wreak havoc with | | | | effectiveness depends upon human oversight and |
| threats to the data that make possible the | | | | maintenance - and human beings mean human errors. |
| successful marketing of a service or product. | | | | (Accidentally clicked it off? Whoops!) For another, if |
| Florida is the undisputed Lightning Capitol of the U.S., | | | | the surge protector has been hit once, its efficacy is |
| with hundreds of thousands of strikes recorded each | | | | immediately cut dramatically, affording hardly any |
| year; Texas ranks #2, but Pennsylvania leads the | | | | protection at all from any subsequent strikes - yet |
| nation in total lightning damage. In fact, the only | | | | many companies simply hit the re-set switch and |
| places on earth relatively safe from lightning are | | | | continue using the same "protection." |
| Arctic, Antarctic and the middle of the oceans. | | | | The safe way to protect your invaluable business |
| If a business happens to be located in a state with a | | | | data - customer background, ordering and contact |
| high incidence of lightning, one of the first things the | | | | information, organizational files, etc. - is to have your |
| business owner learns is the importance of protecting | | | | data backed up by an online data storage and |
| customer and other business data from the mayhem | | | | retrieval service. An online data backup system |
| created by a sudden surge in power. Even if you're | | | | means that no matter what happens to your physical |
| not located in a high-risk state, the United States | | | | plant or the tapes, CDs and servers housed therein, |
| records millions of serious strikes every year ... coast | | | | your data is safe and you can retrieve it at any time. |
| to coast to coast to coast. No business, anywhere in | | | | Today, a company's electronic business data is most |
| the country, is immune to them. | | | | likely to be its more important, most valuable asset. |
| When a lightning strike - or any other form of violent | | | | Protecting it with an online data backup and storage |
| weather - abruptly severs power distribution, there | | | | services ensures that come what may - hurricanes, |
| usually is a surge of current that can, in a | | | | floods, tornados, storms - that data is safe, secure, |
| nanosecond, completely destroy a database and the | | | | and the business will go on as usual. |